RentoMojo Increases Customer LTV and Reduces Cross-channel Misattribution with Branch

RentoMojo is an online furniture rental platform that provides a consumer-durable rental marketplace that allows users to rent and buy furniture, home furnishing products, appliances, electronics, and bikes for a short period of time. By implementing Branch, the RentoMojo team was able to look at all channels with a single attribution system. This allowed them to figure out which channels drove the most traffic and which were best for driving conversions.

  • 45% increase in app user LTV
  • 42% increase in mobile app revenue
  • 78% reduction in fraudulent installs